We bring your product to the Balkans and open a route toward the EU market
AGA Business Gateway is a market-entry operator for manufacturers from Russia and CIS countries entering Serbia, Bosnia and Herzegovina, the wider Balkan region, and the EU-adjacent market route.
We assess demand, adapt the product, calculate economics and logistics, prepare documents, and connect marketplaces, retail, distribution, HoReCa, B2B, and procurement channels.
Serbia and the surrounding Balkan markets allow manufacturers to test demand, adapt the product, build local sales, and prepare a controlled route toward wider European distribution.
Digital demand for goods and services is confirmed by real purchases, marketplace infrastructure, and the growth of product niches.
For the first supply, we select categories with clear logistics, storage life, and sufficient margin. Requirements for documents, shelf life, and labeling are reviewed separately for each category.
Hygiene, care, and disposable products.
Cosmetics, household goods, accessories, and pet products.
Confectionery, snacks, tea, sauces, dry mixes, and similar categories.
AGA connects the product, local infrastructure, and demand channels with the specifics of the country and culture. For the manufacturer, we design the optimal expansion route: sales channels, partners, buyers, and local support.
Assortment, price, volume, documents.
Local seller, operator, distributor, compliance, and project execution.
Marketplaces, retail, wholesale, distributors, HoReCa, B2B, and procurement.
At every stage we define a clear result, so the manufacturer understands what decision, preparation, or launch outcome has been achieved.
Catalog, cost, documents, opportunities, and regular supply volumes.
Report with forecast: market, sales channel, target audience, and expansion budget.
Logistics, formalization, and registration of required documents.
Product in stock or under order, sales development, and activation of new channels.
Analytics, marketing, and development of additional channels.
Marketplaces, retail, delivery, wholesale, and distribution solve different tasks. The specific channel and commercial terms are confirmed after product assessment.
Serbia: Ananas, Shoppster, KupujemProdajem. Bosnia and Herzegovina: Ananas.ba, eKupi.ba, OLX.ba.
Maxi, IDEA / Roda / Mercator, Univerexport, DIS; dm, Lilly; Wolt and Glovo.
METRO, Nelt, Orbico, and category-specific partners selected by product and volume.
Entry starts with the product itself: assortment, price, available documents, margin, storage life, and the ability to supply regularly.
Placement is only the start. Sales require a route that connects the product, local infrastructure, and demand channels with the specifics of the country and culture.
Before launch, the product must be ready for the local market: logistics, registration, documents, labeling, and the model of local responsibility.
The channel is selected for the product. Marketplaces, retail, delivery, wholesale, distribution, HoReCa, B2B, and public procurement solve different tasks.
After launch, AGA coordinates the expansion route: sales activation, marketing, content, analytics, new channels, and commercial reporting.
For the first discussion, a catalog, wholesale prices, and the list of available documents are enough.